An Overview of Our Digital Marketing Bootcamp
In short, we have developed a unique approach to learning that ensures you develop the maximum amount of in-demand skills in the shortest amount of time possible.
We have developed a cutting-edge approach to learning that has eliminated lectures in favor of learning facilitated by personalized coaching, mentoring, review, feedback, and deliberate practice.
Starting with learning content covering foundational concepts, we create a layer of deep skilling that is practitioner led, assignment driven, and reinforced by personalized reviews and feedback over multiple rounds of refactoring until mastery is demonstrated.
100% ONLINE BOOTCAMP
Learn in an apprenticeship-like environment with personalized coaching and mentoring.
OUTCOME DRIVEN
Build role-specific competencies and self-confidence.
JOB READINESS
Develop technical skills along with critical engineering and professional skills.
CAREER SERVICES
Dive into learning new skills as well as preparing for the job search after the program, and we are here every step of the way.
Digital Marketing is a growing job category
Companies are leveraging the power of Digital Marketing to reach a wider base of prospective customers, generate brand awareness, and drive better conversion rates and revenues from marketing investments. Learners who aspire to launch their digital marketing careers and entrepreneurs who desire to grow their businesses digitally both benefit from completing this program. No prior digital marketing experience is required.
The US. The Bureau of Labor Statistics (BLS) estimates that there would be 10% growth in the number of jobs by 2030, and management positions within the field of Digital Marketing are consistently averaging salaries well above $100K annually:
Bootcamp Highlights
INTEGRATED PROBLEM SOLVING
Practice tough, real-world problem-solving exercises for deep skilling.
MASTERY LEARNING
Achieve mastery with our individualized and group-based learning pedagogy.
OUTCOME ORIENTED
Become day-one project ready.
Learn to be Successful in the Digital Space
Our program gradually transforms learners with no digital marketing background into full-stack digital marketers with competencies spanning the digital marketing lifecycle — targeting, engagement, analytics, and conversion — while using appropriate marketing technology.
On successful completion of all the assignments and projects, each learner will be able to:
- Create an SEO-enabled website without coding
- Develop attractive content for social media marketing
- Configure, run, and optimize paid campaigns on different social media platforms
- Configure, run, and optimize paid campaigns on Google
- Prepare for Google certifications: Ads Display, Ads Search, Ads Measurement, Ads Video, and Digital Garage Fundamentals of Digital Marketing
- Prepare for Facebook certifications: Digital Marketing Associate, Media Planning Professional, and Media Buying Professional
- Prepare for YouTube certifications: Content Ownership and Asset Monetization